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Creating a partnerships culture

When & Where

14:15 - 15:00, Monday 2nd July 2018




Alicia Luther-Jones , Aimee Castle , Rosanna Denyer


> Intermediate

This session will focus on how corporate fundraising teams can truly make the whole organisation feel like a key part of their team. At Girlguiding, corporate fundraising has evolved from being almost wholly reactive and transactional to realising our worth, setting a minimum level of investment, and identifying our top prospects. We will talk through our learnings and results from carrying out network mapping with our trustees and directors. Taking this further we will share how we got the whole of Girlguiding to help develop our key fundraising propositions with us; turning our biggest challenges into our biggest opportunities. Making a decision to be proactive in our new business activity has pushed us to think really strategically about how to involve our colleagues and members from the word go and we feel like we’ve made real breakthroughs – come and hear more!