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Can we change the face of face to face?

When & Where

14:15 - 15:00, Monday 1st July 2019
Fountain Room




Mark Kember , Gerald Oppenheim



Is face to face fundraising something we WANT to do or something we HAVE to do?

In this session we will explore how face to face fundraising at the NSPCC was transformed from a necessary risk to an integral part of our income generation strategy that led the way in best practice and supporter focused decision making for the organisation.
Together with the Fundraising Regulator, we explore how focusing on supporter satisfaction, high standards of compliance and winning over our charity colleagues has increased our rates of return by over 75% and help protect the reputation of fundraising. As the sector continues to prove its ability to self regulate, face to face is often highlighted as a key area of vulnerability for compliance and complaint generation.